There are several laws that govern the tracking of people on the web in the United States, here are some of the main ones:
- The Children’s Online Privacy Protection Act (COPPA) governs the collection of personal information from children under the age of 13.
- The California Consumer Privacy Act (CCPA) regulates the collection, use, and sharing of personal information of California residents.
- The General Data Protection Regulation (GDPR) is a European regulation that applies to companies processing the personal data of European Union citizens, regardless of the company’s location.
- The Electronic Communications Privacy Act (ECPA) regulates the interception of electronic communications, including web tracking.
- The Federal Trade Commission (FTC) Act prohibits unfair or deceptive acts or practices in or affecting commerce, including data privacy and security practices.
- The Health Insurance Portability and Accountability Act (HIPAA) governs the protection of Protected Health Information (PHI), which is a specific type of PII that relates to an individual’s health care.
- The New York State Department of Financial Services (NYDFS) Cybersecurity Regulation regulates the collection, use and sharing of personal information of New York residents.
- The Nevada Privacy Law regulates the collection, use and sharing of personal information of Nevada residents.
It’s important to note that these laws are subject to change and that it’s the responsibility of companies to stay informed about the laws and regulations that apply to them and their tracking practices.